Experience
4 - 5 yrs
Job Location
Hyderabad, India
Vacancy
1
Designation
Social Media Marketing Specialist
Job Type
Not specified
Job Description
Job Title: Social Media Campaigner (LinkedIn B2B Marketing)
Location: Hyderabad (Work from Office)
Employment Type: Full-Time
Experience: 4 5 Years
If youre passionate about storytelling, branding, AI-powered marketing, and creating campaigns that drive engagement and business growth, we would love to hear from you.
Key Responsibilities
- Develop, plan, and execute high-impact social media campaigns with a primary focus on LinkedIn.
- Create engaging, informative, and visually appealing content that simplifies complex technology concepts for business audiences.
- Build campaigns that increase brand awareness, audience engagement, thought leadership, and qualified lead generation.
- Leverage modern AI-powered marketing tools to enhance content creation, campaign management, and productivity.
- Collaborate closely with leadership, sales, HR, and technical teams to convert business ideas into compelling marketing stories.
- Manage the company and executive LinkedIn presence through consistent, high-quality content.
- Create a mix of content formats including:
- Thought Leadership Posts
- LinkedIn Carousels
- Infographics
- Videos Reels
- Case Studies
- Employee Advocacy Campaigns
- Company Updates
- Event Promotions
- Monitor campaign performance using analytics tools and continuously optimize strategies based on insights.
- Stay updated with the latest LinkedIn algorithms, social media trends, AI tools, and B2B marketing best practices.
Required Skills Qualifications
- 4 5 years of experience in Social Media Marketing, Digital Marketing, or B2B Content Marketing.
- Proven experience managing LinkedIn and other professional social media platforms.
- Excellent written communication, copywriting, and storytelling skills.
- Strong understanding of B2B marketing strategies and the IT services industry.
- Experience creating campaigns that deliver measurable business impact.
- Hands-on experience with AI-powered marketing and content creation tools.