Experience
2 - 7 yrs
Job Location
Not specified
Vacancy
1
Designation
E Marketing Specialist
Job Type
ONSITE
Job Description
Key Responsibilities:
- Meta Ads Campaign Management: Plan, create, and execute advertising campaigns on Meta platforms (Facebook, Instagram).
- Performance Analysis: Monitor and analyze campaign performance to optimize and improve ROI using various metrics and insights.
- Audience Targeting: Develop and implement strategies to effectively reach the desired demographic and maximize campaign impact.
- Ad Creative: Work with the creative team to develop compelling ad creatives that resonate with the target audience. Budget Management: Efficiently manage and allocate advertising budgets to ensure optimal spend and maximum returns.
- Competition Analysis: Regularly monitor competitor websites and keep the team updated on their advertising messages, sales, and price competitiveness.
- Reporting: Generate detailed reports on campaign performance, providing insights and recommendations for future campaigns.
- Trend Analysis: Stay updated with the latest trends and best practices in Meta Ads and digital marketing to continuously enhance campaign performance.
Qualifications:
- Experience: At least 2 years of hands-on experience in managing Meta Ads campaigns.
- Skills: Proficiency in Meta Ads Manager, strong analytical skills, and the ability to interpret data and generate actionable insights.
- Creativity: Ability to create compelling and engaging ad creatives.
- Communication: Excellent written and verbal communication skills.