Experience
4 - 9 yrs
Job Location
Noida, India
Vacancy
1
Designation
Digital Marketing Team Lead
Job Type
Not specified
Job Description
- Exposure to US/International Client (Preferred) Prior Experience in Digital Marketing (Search Engine Optimization) / Project Coordinator / Project Manager roles.
- Develop and implement effective SEO strategies to improve organic search rankings and drive traffic.
- Lead and mentor the SEO team, providing guidance and support to achieve departmental goals.
- Conduct keyword research, site audits, and competitive analysis to identify opportunities for growth.
- Optimize website content, meta tags, and landing pages for SEO.
- Manage and optimize Google Merchant Center and Google AdWords campaigns.
- Monitor and analyze website performance using tools like Google Analytics, Search Console, and other SEO tools.
- Stay up-to-date with the latest industry trends and algorithm updates.
- Collaborate with content, design, and development teams to ensure SEO best practices are integrated across all digital assets.
- Prepare and present regular performance reports to stakeholders.
- Excellent written and verbal communication and presentation skills, able to generate interest and engage the client during calls and on emails.
Qualification and Requirements:
- bachelors / masters degree in Marketing, Business, or related field.
- 4+ years of experience in digital marketing
- In-depth knowledge of Google Merchant Center and Google AdWords.
- Strong analytical skills and proficiency in SEO tools (eg, SEMrush, Moz, Ahrefs).
- Ability to manage multiple projects and meet deadlines