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Digital Marketing Manager

MoniSa Enterprises Pvt. Ltd.
Posted on

Experience
4 - 9 yrs
Job Location
Udaipur, India
Vacancy
1
Designation
Digital Marketing Manager
Job Type
ONSITE

Job Description


About the Role
We are looking for a results-driven Digital Marketing Manager to lead and scale our performance marketing and organic growth initiatives. This role will own end-to-end digital strategy across multiple websites, manage ROI-focused funnels, and drive measurable business growth through data-led decision-making.
You will work closely with leadership and cross-functional teams to plan, execute, optimize, and report on high-impact digital marketing campaigns.
Key Responsibilities
Manage and optimize multiple websites for performance, SEO, and conversions
Develop and execute comprehensive SEO strategies (On-page, Technical, Content, and Off-page)
Lead performance marketing strategies across:
Google Ads
Meta (Facebook Instagram) Ads
LinkedIn Ads
Design and manage ROI-driven marketing funnels across acquisition, nurturing, and conversion stages
Own conversion rate optimization (CRO) initiatives to improve lead and revenue performance
Plan and execute inbound lead generation strategies
Manage and optimize email marketing campaigns for lead nurturing and lifecycle marketing
Perform deep data analysis to derive actionable growth insights
Track, analyze, and report performance metrics and ROI directly to the CEO and leadership team
Lead competitor analysis and ongoing market research to identify growth opportunities
Coordinate with internal teams (content, design, development, sales) to ensure campaign alignment
Own marketing performance dashboards and reporting using data visualization tools
Implement and manage marketing automation workflows and tools
Build, test, and optimize high-converting funnels and user journeys
Required Skills Expertise
Strong hands-on experience with Performance Marketing platforms:
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
Advanced knowledge of SEO strategy and execution
Expertise in GA4, Google Tag Manager (GTM), Google Search Console (GSC)
Experience with Looker Studio for reporting and dashboard creation
Strong understanding of marketing funnels, attribution, and ROI modeling
Experience with email marketing platforms and marketing automation tools
Proficiency in conversion tracking, event setup, and attribution frameworks
Strong analytical mindset with the ability to translate data into business insights
Experience with AI tools (e.g., Claude and other marketing AI platforms) to improve productivity and performance
Ability to manage multiple projects and websites simultaneously
Preferred Qualifications
Experience in B2B inbound and lead generation environments
Experience reporting directly to leadership or C-suite
Strong project management and team coordination skills
Experience working with CRM systems and lead lifecycle management
Proven ability to scale ROI-positive growth channels
What We Offer
Opportunity to own and scale digital growth initiatives
High visibility with leadership and strategic impact
Collaborative, fast-growing work environment
Competitive compensation based on experience