TAM Media Research

TAM Media Research

TAM Media Research delivers audience behavior and brand communication analytics, supporting media planning and marketing in the Indian media landscape.

Analytics & KPOFounded 1998501-1000 employeesPrivateMumbai

About TAM Media Research

TAM Media Research delivers audience behavior and brand communication analytics, supporting media planning and marketing in the Indian media landscape.

TAM Media Research, is a 50:50 joint venture between two global media research organizations, Nielsen & Kantar Media Research. Set up in 1998, TAM has been the Central Media Intelligence Unit of Audience Behaviour & Brand Communication data in India for more than 2 decades. TAM’s Media Intelligence repository is of central use by media & brand marketing organizations and is based on data collected & analysed across both paid & earned media. TAM’s vision is to establish the Science of Data Monetization within the Indian Media and Marketing Industry. In its latest offering, TAM India focuses on Geo & Demo targeting audiences by harnessing data from platforms & devices like Set-Top boxes, Smart TVs & Mobile Apps for richer learning of audience behaviour. TAM’s Paid Media monitoring and analytical capabilities come from its division AdEx India, India’s No.1 Ad Analysis Powerhouse. AdEx India monitors and analyses advertising, promotions and sponsorship initiatives of all advertisers across Digital, TV Channels, and Print & Radio platforms AM’s expertise can be leveraged by Brand Marketers, Media Owners, Agencies, Content Houses, Government Desks and many others. TAM’s data analytics will help Clients leverage newer ways of harnessing data for achieving ROO (Returns on Objectives) and ROI (Returns on Investments). Partnership in Data Insights & Converting Insights to Value are the two pillars of TAM’s new journey!

Culture & Life

Information on the company culture of TAM Media Research is not readily available.

A little more about TAM Media Research

Headquarters
Mumbai, India
Ownership
Private
Presence
India
Largest Office
Vadodara (13 offices)

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Frequently asked questions about TAM Media Research

What does TAM Media Research do?

TAM Media Research is a leading company in the Analytics & KPO sector. It provides innovative solutions to clients across multiple industries globally.

Where is TAM Media Research headquartered?

TAM Media Research is headquartered in Mumbai. The company operates across multiple locations in India and internationally.

How many employees does TAM Media Research have?

TAM Media Research employs 501-1000 professionals worldwide. The company continues to grow and regularly hires across various functions and geographies.

When was TAM Media Research founded?

TAM Media Research was founded in 1998. Over the years it has grown into a globally recognised organisation in the Analytics & KPO space.

Who is the CEO of TAM Media Research?

The CEO of TAM Media Research is . The leadership team is committed to driving innovation and employee growth.

Is TAM Media Research a good place to work?

TAM Media Research is widely regarded as a strong employer in the Analytics & KPO sector. The company offers structured career paths, learning programmes, and a collaborative work environment.

What is the hiring process at TAM Media Research?

The hiring process at TAM Media Research typically includes an online application, aptitude or technical assessments, and multiple interview rounds. The process varies by role and experience level.

Does TAM Media Research hire freshers?

Yes, TAM Media Research actively recruits freshers through campus placement programmes and graduate hiring drives. Entry-level roles are available across technology, business, and operations functions.

What are the career growth opportunities at TAM Media Research?

TAM Media Research invests in employee development through structured learning platforms, mentorship programmes, and internal mobility. Employees can advance across technical, managerial, and leadership tracks.

What benefits does TAM Media Research offer to employees?

TAM Media Research offers a comprehensive benefits package that typically includes health insurance, paid leave, retirement benefits, and learning allowances. Specific benefits may vary by location and role level.