PubMatic
Overview
PubMatic is a global advertising technology company that specializes in helping publishers automate and maximize their digital advertising revenue. They provide a sell-side platform (SSP) that enables publishers to manage their ad inventory, connect with demand-side platforms (DSPs), and optimize ad performance. PubMatic's platform supports various ad formats, including display, video, and mobile, and offers features such as header bidding, programmatic direct, and audience targeting.
About Us
PubMatic (Nasdaq: PUBM) is a leading technology company providing significant value to publishers through real-time auctions for their digital advertising inventory. Their cloud infrastructure platform empowers independent app developers and publishers to enhance monetization. Simultaneously, it allows marketers to improve their return on investment by effectively reaching and engaging desired target audiences. Founded in 2006, PubMatic has established a robust and efficient global infrastructure, consistently remaining a leader in programmatic innovation within the digital advertising landscape. Headquartered in Redwood City, California, PubMatic operates with a global presence through its network of offices worldwide, solidifying its position as a key player in the ad tech industry.
Vision
PubMatic's vision is to be the leading independent technology partner for publishers, enabling them to thrive in a rapidly evolving digital landscape.
Mission
PubMatic's mission is to power the programmatic advertising ecosystem by providing publishers with the technology and tools they need to maximize their revenue and control their data.
Headquarters
Pune