Orient Electric
Orient Electric, part of the diversified USD 3 billion CK Birla Group, is a leading consumer electrical brand with a diverse portfolio of fans, lighting, home appliances, switches, and switchgears.
About Orient Electric
Orient Electric, part of the diversified USD 3 billion CK Birla Group, is a leading consumer electrical brand with a diverse portfolio of fans, lighting, home appliances, switches, and switchgears.
Orient Electric Limited (OEL) is part of the diversified USD 3 billion Indian conglomerate CK Birla Group. A distinguished name in the consumer electrical space for almost seven decades, Orient Electric has established itself as a trusted brand for consumer electrical products in India. It offers a diverse portfolio of fans, lighting, home appliances, switches, and switchgear. OEL stock trades under the code "541301" on BSE and under the code "ORIENTELEC" on NSE.
In the domestic market, Orient Electric has a well-organised distribution network reaching 1,35,000 retail outlets and a strong service network covering more than 450 cities. In addition to India, the company enjoys a market presence in more than 30 countries. The company draws a sizable advantage from proprietary production facilities enabling it to manufacture first-to-market, consumer-centric products with best-in-class quality and performance.
Driven by a deep understanding of its consumers, Orient Electric leverages its strong manufacturing and R&D capabilities to deliver innovative and thoughtfully designed products. As the company continues its journey, its focus remains on driving growth through consumer-centric innovation and building a future-ready organization. Its strategic priorities are centered on unlocking the organization’s growth potential, enhancing operational efficiencies, and meeting evolving customer needs with innovative solutions that bring convenience to everyday life.
Vision
"Spreading Happiness by Smart Application of Technology"
Mission
"We are a leading Indian electrical brand with significant global presence. We are focused on making customers happy by consistently providing smart electrical solutions through innovation, world-class manufacturing practices, knowledgeable and customer-oriented distribution network, highly responsive after sales service and engaged employees."
Culture & Life
Orient Electric fosters a culture of innovation, collaboration, and customer focus. The company emphasizes employee development and empowerment, promoting a work environment that encourages creativity, teamwork, and continuous improvement. They are committed to ethical business practices and sustainable operations.
A little more about Orient Electric
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6 jobsFrequently asked questions about Orient Electric
What does Orient Electric do?
Orient Electric is a leading company in the Consumer Electronics & Appliances sector. It provides innovative solutions to clients across multiple industries globally.
Where is Orient Electric headquartered?
Orient Electric is headquartered in Delhi/NCR, Delhi. The company operates across multiple locations in India and internationally.
How many employees does Orient Electric have?
Orient Electric employs 1001-5000 professionals worldwide. The company continues to grow and regularly hires across various functions and geographies.
When was Orient Electric founded?
Orient Electric was founded in 1954. Over the years it has grown into a globally recognised organisation in the Consumer Electronics & Appliances space.
Who is the CEO of Orient Electric?
The CEO of Orient Electric is Ravindra Singh Negi. The leadership team is committed to driving innovation and employee growth.
Is Orient Electric a good place to work?
Orient Electric is widely regarded as a strong employer in the Consumer Electronics & Appliances sector. The company offers structured career paths, learning programmes, and a collaborative work environment.
What is the hiring process at Orient Electric?
The hiring process at Orient Electric typically includes an online application, aptitude or technical assessments, and multiple interview rounds. The process varies by role and experience level.
Does Orient Electric hire freshers?
Yes, Orient Electric actively recruits freshers through campus placement programmes and graduate hiring drives. Entry-level roles are available across technology, business, and operations functions.
What are the career growth opportunities at Orient Electric?
Orient Electric invests in employee development through structured learning platforms, mentorship programmes, and internal mobility. Employees can advance across technical, managerial, and leadership tracks.
What benefits does Orient Electric offer to employees?
Orient Electric offers a comprehensive benefits package that typically includes health insurance, paid leave, retirement benefits, and learning allowances. Specific benefits may vary by location and role level.