Marketing Manager

Subham Safety Solutions is looking for Marketing Manager to join our dynamic team and embark on a rewarding career journey

• As a digital marketing manager, your role is to develop, implement, and manage marketing campaigns that promote a company's products or services through digital channels

Here are some key responsibilities and tasks typically associated with the role:

• Strategy Development: Formulate digital marketing strategies aligned with the overall marketing goals and objectives of the company
• Identify target audiences and develop customer personas to inform campaign planning
• Campaign Planning and Execution: Plan and execute digital marketing campaigns across various channels such as search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, content marketing, display advertising, and more
• Coordinate with internal teams or external agencies to create and optimize campaign assets
• Content Marketing: Develop and manage a content marketing strategy that includes creating and distributing valuable, relevant, and consistent content to attract and engage the target audience
• This can include blog posts, articles, videos, infographics, and other content formats
• Social Media Management: Manage social media accounts, create engaging content, and interact with followers to build brand awareness and drive user engagement
• Monitor social media trends, track metrics, and analyze data to optimize social media marketing efforts
• Email Marketing: Plan and execute email marketing campaigns, including designing email templates, writing compelling copy, segmenting email lists, and analyzing campaign performance
• Use marketing automation tools to optimize email workflows and increase conversions
• Search Engine Optimization (SEO): Develop and implement SEO strategies to improve the company's organic search rankings
• Conduct keyword research, optimize website content, perform technical SEO audits, and monitor website analytics to identify opportunities for improvement