About iD Fresh Food
iD was founded in 2005, to ensure that people around the world gets access to fresh, nutritious & delicious Indian food. iD today serves homes across India, Middle East, US and UK.
About Us
Company size- Total employees-2500+
Website- https://www.idfreshfood.com/
Founder-PC Musthafa [IIM Bangalore, NIT Alumnus, is hailed as the ‘Breakfast King’ of India for offering a wide array of fresh, home-made & ready to cook food items]
Manufacturing Plants- Globally
Headquarters-Bengaluru, Karnataka (Whitefield)
Everybody loves home-cooked food, however, where’s the time to toil in the kitchen when life beckons in the fast lane! iD Fresh Food is your professional assistant in the kitchen, helping you rustle up 100% natural and authentic Indian meals in a jiffy; with no chemicals, preservatives or artificial flavors.
Started in 2005, iD Fresh has come a long way to become India’s largest fresh food brand. From making idly/dosa batter in a 50-sqft kitchen in Bengaluru to revolutionizing food packaging, the company is now an INR 1000 Cr brand with a presence in over 50+ cities across India, US, UK and Middle East. A Harvard Business Review Case Study, the company exemplifies the merits of bringing together the best of innovation and tradition in food.
Funded by Premji Invest- Azim Premji’s Investment arm and NewQuest, iD Fresh manufactures 1,00,000+ kg of idly/dosa batter every day and delivers it to over 50,000+ retail outlets.
The company’s product range has grown to include a wide range of fresh ready- to-cook foods including ‘Squeeze and Fry’ Vada Batter, Filter Coffee, Ragi Idly/Dosa batter, Natural Paneer, Malabar Parota, Spices, Bread and Frozen Pulp among others. The company has also launched an organic product line and will soon be converting its entire operations to organic.
iD has been awarded certifications from the Agricultural and Processed Food Products Export Development Authority (APEDA), National Programme for Organic Production (NPOP), United States Department of Agriculture (USDA) and Jaivik Bharat under the Food Safety and Standards Authority of India (FSSAI).
iD takes pride in its home-grown manufacturing style, in ultra-hygienic factories that follow the best-in-class manufacturing processes, using state-of-the-art equipment. For the 2500+ team at iD Fresh, the mission is to ensure that healthy food doesn’t become a casualty in the maddening rush of everyday life. Because food is not just for the body, but also for the mind and soul.
At iD, we’re not just about food—we’re about nourishing lives and fostering a culture where every individual thrives. Guided by our DNA, “Pure Food. Proud Lives,” we foster an environment where employees are empowered to solve novel challenges every day, and every voice and opinion is valued. We are committed to building meaningful careers and place the highest priority on the well-being of our team.
Our DNA is built around 4 key Pillars:
- Best Work of your Life
- One Workspace, Million Opportunities
- Where every perspective counts
- From Wellness to Wealth, we've got you covered
We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer Mindset; Company First; Leading with Heart; Relentless Growth Mindset and Creating the Future.
At iD, we are deeply committed to making sure you don’t just work but thrive. With us, you’ll find not just a job but a place where you can grow, succeed, and lead a proud life.
Eat healthy, eat iD!
Vision
The company's vision is to be a trusted provider of wholesome, ready-to-cook foods.
Mission
The mission of iD Fresh Food is to provide fresh, authentic, and preservative-free food that meets both health and taste needs
Culture & Life
iD Fresh Food promotes a culture of innovation, customer-centricity, and ethical business practices. They value teamwork, transparency, and continuous improvement. They are also known for their employee-friendly policies and focus on sustainability.
A little more about iD Fresh Food
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Frequently asked questions about iD Fresh Food
What does iD Fresh Food do?
iD Fresh Food is a leading company in the FMCG sector. It provides innovative solutions to clients across multiple industries globally.
Where is iD Fresh Food headquartered?
iD Fresh Food is headquartered in Ajman, Ajman. The company operates across multiple locations in India and internationally.
How many employees does iD Fresh Food have?
iD Fresh Food employs 501-1000 professionals worldwide. The company continues to grow and regularly hires across various functions and geographies.
When was iD Fresh Food founded?
iD Fresh Food was founded in 2005. Over the years it has grown into a globally recognised organisation in the FMCG space.
Who is the CEO of iD Fresh Food?
The CEO of iD Fresh Food is its leadership team. The leadership team is committed to driving innovation and employee growth.
Is iD Fresh Food a good place to work?
iD Fresh Food is widely regarded as a strong employer in the FMCG sector. The company offers structured career paths, learning programmes, and a collaborative work environment.
What is the hiring process at iD Fresh Food?
The hiring process at iD Fresh Food typically includes an online application, aptitude or technical assessments, and multiple interview rounds. The process varies by role and experience level.
Does iD Fresh Food hire freshers?
Yes, iD Fresh Food actively recruits freshers through campus placement programmes and graduate hiring drives. Entry-level roles are available across technology, business, and operations functions.
What are the career growth opportunities at iD Fresh Food?
iD Fresh Food invests in employee development through structured learning platforms, mentorship programmes, and internal mobility. Employees can advance across technical, managerial, and leadership tracks.
What benefits does iD Fresh Food offer to employees?
iD Fresh Food offers a comprehensive benefits package that typically includes health insurance, paid leave, retirement benefits, and learning allowances. Specific benefits may vary by location and role level.