Experience
12 - 15 yrs
Job Location
Mumbai, India
Vacancy
1
Designation
Genaral Manager- Marketing
Job Type
Not specified
Job Description
Job Description:
- Develop and execute integrated 360 marketing and communication strategies across digital, print, OOH, radio, and on-ground platforms.
- Lead mall campaigns, seasonal promotions, events, and experiential activations.
- Drive digital engagement through social media, CRM, performance marketing, SEO/SEM, and influencer collaborations.
- Manage tenant communications and collaborate with retail brands on joint marketing initiatives.
- Lead media relations, PR activities, corporate messaging, and crisis communication.
- Analyze consumer insights and campaign performance to optimize engagement and customer experience.
- Collaborate with cross-functional teams and external agencies to ensure seamless campaign execution.