Digital Marketing Manager

Essentials:

• The Digital Marketing Specialist's role is to design, create, and deliver marketing programs to support expansion and growth of the company services and products. Familiarity with a wide range of field practices, concepts, and procedures.

Requirements:

• Proven Experience in: Lead Generation, Website traffic metrics, SEO optimization, Paid and Unpaid advertising, Social media tracking

Responsibilities:

• Analyze digital data to draw key recommendations around website optimization.
• Conduct social media audits to ensure best practices are being used.
• Maintain a digital dashboard of several different accounts.
• Coordinate with the sales team to create marketing campaigns.
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Prepare emails to send out to customers.
• Monitor key online marketing metrics to track success.
• Create and maintain online listings across e-commerce platforms.
• Ensure that the brand message is consistent