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Digital Market Intelligence Manager

SPARIX GLOBAL PRIVATE LIMITED
Posted on

Experience
8 - 13 yrs
Job Location
Ahmedabad, India
Vacancy
1
Designation
Digital Marketing Manager
Job Type
Not specified

Job Description

Job Title: Digital Market Intelligence Analyst
No of Positions to Fill:
Work Mode Remote
Shift timing (if any): London Hours i.e. India 2nd Shift 2pm to 11pm
Experience Level: 8+ years of analytics experience
Relevant Experience required: 5+ years
Education Required: Bachelor s / Masters / PhD: Bachelor s. MBA is a plus.
Technical Interview Panel
Interview Rounds
Employee Names
Location
Type of Interview (Phone / MS-Teams / In-Person)
Resume Screen 1st Technical Interview
EIC team
Ahmedabad
MS Teams
2nd Technical Interview
Client Interview
Client
MS Teams
Build data products, troubleshoot tracking issues, and conduct deep dive analyses that unlock actionable insights for the business. Responsibilities include:
  • Utilizing data analytics and visualization tools to provide statistical insight for the business these tools include but are not limited to Adobe Customer Journey Analytics, Azure Databricks, SQL, and Power BI
Owning key business datasets and providing recommendations for action
Identifying tracking gaps and partnering with developers and business teams to resolve them
Discovering opportunities to enhance data collection and instrumentation
Integrating external data sources to enrich digital analytics
Delivering recurring reports and supporting ad hoc analysis needs. Be able to turn around projects in a tight timeline.
Leading end-to-end analytical projects with long-term impact
Staying current with emerging digital analytics tools and methodologies, and advocating for continuous improvement
Candidate Roles and Responsibilities
Technical Skills required:
Must have Skills:
Skills
Beginner
Intermediate
Expert
web analytics, such Adobe Customer Journey Analytics
Working knowledge of B2B lead management, Salesforce, and marketing automation platforms (Marketo or Eloqua)
Background in A/B testing, marketing analytics, or customer behavior analysis
Demonstrated experience working cross functionally with business and technical teams
communication skills
Good to have skills
Strong proficiency in SQL, Azure Databricks, and Power BI
Working knowledge of B2B lead management, Salesforce, and marketing automation platforms (Marketo or Eloqua)
Experience in large global companies
Any special or skills related notes:
Self-driven with consistently strong productivity
An effective communicator, able to collaborate with senior leadership, technical teams, and non technical stakeholders
Comfortable operating in a fast-paced environment with the ability to take initiative
Highly accountable, with a strong sense of ownership and follow-through