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Rakuten

Rakuten

Rakuten, Inc. is a Japanese multinational internet services company headquartered in Tokyo. Founded in 1997, Rakuten operates a diverse range of businesses, including e-commerce (Rakuten Ichiba, the largest e-commerce platform in Japan), digital content and media (Rakuten TV, Rakuten Viki), fintech (Rakuten Bank, Rakuten Securities), travel (Rakuten Travel), and telecommunications (Rakuten Mobile). The company is known for its extensive ecosystem of services, often integrating them to offer bundled benefits to its subscribers. It leverages its large user base across various platforms to drive growth and expand its offerings. Rakuten's global reach extends to numerous countries, and its operations encompass a wide range of technologies and business models. The company has made significant investments in artificial intelligence, big data analytics, and other cutting-edge technologies to enhance its products and services and improve its operational efficiency. It aims to become a global leader in various internet-based industries and offers a broad spectrum of services to consumers and businesses.

Tokyo, Japan
Over 18,000 employees (this number fluctuates and is an approximation based on publicly available information)

About Us

- Rakuten started in 1997 as an online information provider and rapidly grew into Japan's largest e-commerce platform, Rakuten Ichiba. - Through acquisitions and organic growth, Rakuten has diversified into a vast ecosystem of services, leveraging synergies between platforms. - Rakuten's success is driven by a focus on innovation, customer experience, and data-driven decisions. - The company's global expansion reflects its commitment to becoming a major player in the digital economy through partnerships and collaborations. - Rakuten continually adapts to the evolving digital marketplace by embracing new technologies and innovative solutions.

Vision

Rakuten's vision is similarly implied rather than explicitly stated. It appears to be centered around becoming a leading global internet services company, recognized for its innovative services, seamless user experience, and impactful contributions to various industries. This involves continuously expanding its reach, refining its services, and pioneering new technologies to maintain a leading position in the ever-evolving digital landscape.

Mission

Rakuten's mission statement isn't publicly available as a concise, formally declared statement. However, based on their actions and public communications, their mission can be inferred as striving to empower individuals and businesses through innovative technology and a seamless, globally integrated ecosystem of services. This mission encompasses providing exceptional customer value, fostering innovation, driving economic growth, and contributing to the global community.

Culture

- Rakuten's culture prioritizes innovation, customer focus, and data-driven strategies within a fast-paced, global environment. - Its rapid growth and diverse workforce foster collaboration, entrepreneurship, and continuous learning. - Employee development and internal mobility are key aspects of the company's commitment to its people.

Specialties & Industries

E-commerce (Rakuten Ichiba)Digital Content and Media (Rakuten TVRakuten Viki)Fintech (Rakuten BankRakuten Securities)Travel (Rakuten Travel)Telecommunications (Rakuten Mobile)Artificial IntelligenceBig Data AnalyticsCloud ComputingMobile ApplicationsLoyalty ProgramsPayment Processing.FinTechE-commerce & Online RetailEntertainment & MediaTelecommunicationsB2CPublic Company

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