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Merkle

Merkle

Merkle is a leading global technology-enabled, data-driven performance marketing agency. They help their clients understand and leverage the power of data to create personalized customer experiences and achieve measurable business outcomes. Their services encompass a wide range of capabilities, including customer relationship management (CRM), data analytics, search engine optimization (SEO), social media marketing, paid media, email marketing, creative services, and more. They utilize advanced technologies and sophisticated data strategies to build and manage highly effective marketing programs for businesses of all sizes across diverse industries. Merkle's approach is rooted in deep customer understanding, leveraging data-driven insights to drive personalized engagement and optimize marketing ROI. They are known for their ability to integrate various marketing channels and technologies to create holistic, omnichannel marketing solutions.

Columbia, Maryland, USA
10,000+ employees

About Us

- Merkle helps businesses achieve sustainable growth using data-driven marketing and proprietary technologies. - The company has expanded globally through organic growth and acquisitions. - Merkle heavily invests in its people, technology, and data science to remain innovative. - Merkle fosters a collaborative, innovative culture focused on excellence and strong client relationships. - They are committed to delivering measurable results for their clients.

Vision

To be the world's leading data-driven performance marketing agency, continuously innovating and setting the industry standard for excellence.

Mission

To empower brands to create personalized customer experiences that drive meaningful business growth.

Culture

- Merkle cultivates a collaborative, innovative, data-driven culture prioritizing teamwork and open communication, fostering continuous learning and professional development. - They are strongly committed to diversity and inclusion, ensuring all employees feel valued. - Merkle invests in employee growth and advancement, promoting work-life balance and overall fulfillment. - The company culture is defined by a passion for marketing and a dedication to exceptional client results.

Specialties & Industries

Customer Relationship Management (CRM)Data AnalyticsSearch Engine Optimization (SEO)Social Media MarketingPaid Media (PPCProgrammatic)Email MarketingCreative ServicesCustomer Experience (CX)Technology ConsultingData Management Platform (DMP)Marketing AutomationPersonalizationLoyalty ProgramsAttribution ModelingWeb AnalyticsDigital TransformationE-commerce Marketing.Data Analytics & Business IntelligenceInformation Technology & ServicesProfessional Services & ConsultingB2BEnterprise

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