Vice Media
Vice Media Group is a global media and entertainment company founded in Montreal in 1994, later headquartered in New York City. It began as a punk magazine and evolved into a vast digital media and broadcasting empire. The company produces a wide range of content including news, documentaries, film, television series, and digital content, renowned for its distinctive, often raw and immersive approach to storytelling. Vice primarily targets a youth audience (millennials and Gen Z) with a focus on current events, culture, music, and investigative journalism, often exploring niche subjects and counter-culture themes.
About Us
- Vice Media Group encompasses various divisions, including VICE.com (digital content platform), VICE TV (linear and digital television channels), VICE Studios (film and television production), VICE News (award-winning news reporting), Virtue (creative agency), and Pulse Films (film and video production). - The company built its reputation on edgy, authentic content that resonated with younger audiences, covering diverse topics from global politics and social justice to music, fashion, and lifestyle, often through a lens of immersive, on-the-ground reporting and unfiltered perspectives.
Vision
Vice's vision has been to be a leading global voice for youth culture, leveraging innovative storytelling across multiple platforms to inform, entertain, and provoke thought. It aims to remain at the forefront of digital media, adapting to evolving consumption habits and continuing to explore complex societal issues through its unique journalistic and creative approach.
Mission
While not a formally published mission statement, Vice's operational philosophy has historically centered on creating compelling, boundary-pushing content that reflects and shapes youth culture globally. Its core aim has been to tell authentic, often untold stories that challenge mainstream narratives, engaging audiences with raw perspectives on diverse topics and subcultures.
Culture
- Vice's culture has been characterized by a high-energy, entrepreneurial, and often irreverent atmosphere, fostering creativity and a challenging work environment. - Historically, it faced significant scrutiny and underwent reforms due to allegations of a problematic workplace culture. - Post-restructuring and under new leadership, efforts have been made towards fostering a more inclusive, diverse, and professional environment while striving to retain its core creative and independent spirit.
Specialties & Industries
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