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Coke Studio

Coke Studio

Coke Studio India is a music platform and television series showcasing a diverse range of Indian musical artists and genres. It aims to revitalize and celebrate Indian music, fostering collaborations between established and emerging musicians across various regional styles, languages, and musical traditions. The platform produces high-quality audio and video content, often featuring unique arrangements and fusions of traditional and contemporary sounds. It serves as a platform for discovery and appreciation of diverse Indian musical talent, bridging gaps between different generations and audiences.

About Us

- Coke Studio India, based on the successful Pakistani platform, unites established and emerging Indian artists from diverse musical backgrounds. - It showcases India's musical diversity by bringing together artists from different linguistic and cultural regions. - The platform has produced chart-topping hits and critically acclaimed music through unique collaborations. - Coke Studio India actively shapes the contemporary Indian music scene by providing a stage for artistic expression and cross-cultural exchange. - Beyond music production, it fosters artistic expression and cross-cultural understanding.

Vision

To become the leading platform for discovering and celebrating the vibrant musical heritage and contemporary sounds of India. To establish Coke Studio India as a benchmark for quality, innovation, and artistic collaboration in the Indian music industry. To empower musicians and contribute to the growth and development of the Indian music ecosystem.

Mission

To discover, nurture, and celebrate the diverse musical talent of India, fostering creativity and collaboration across genres and regions. To create high-quality, innovative music that resonates with a broad audience, bridging generations and cultural divides. To elevate the profile of Indian music on a national and international stage.

Culture

- Coke Studio India cultivates a collaborative, inclusive environment prioritizing creativity, innovation, and artistic freedom. - The platform champions diversity, bringing together artists from diverse backgrounds and musical traditions. - Teamwork, mutual respect, and a shared passion for music are central to the culture. - The emphasis is on pushing creative boundaries and exploring new musical horizons.

Specialties & Industries

Music productionartist managementmusic licensingvideo productiontelevision programmingbrand partnershipsmarketing and promotion of Indian musiccross-genre collaborationsshowcasing diverse regional music stylestalent development.Marketing & Advertising Technology (MarTech/AdTech)B2CService Based CompanyProduct Based CompanyPrivate Company

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