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ACN S&C Global Network -AI-PR-Consultant

Accenture
Posted on
Accenture logo

Experience
3 - 6 yrs
Salary (CTC)
₹24.2L - ₹29.9L
Job Location
Bengaluru, India
Vacancy
1
Designation
Artificial Intelligence Consultant
Job Type
ONSITE

Job Description

Roles and Responsibility : -

  • AI Strategy & PR Transformation
  • AI Roadmap Development: Identify high-impact use cases for AI in PR, such as automated press release generation, real-time crisis sentiment analysis, and AI-driven stakeholder mapping.
  • Media Optimization: Advise clients on how to optimize their brand’s "salience" within AI models (LLM optimization), ensuring the brand is accurately represented in AI-generated summaries.
  • Technical Implementation & Delivery
  • Prompt Engineering & RAG: Design and optimize Retrieval-Augmented Generation (RAG) pipelines to ensure AI agents produce factually accurate, brand-aligned responses based on trusted company data.
  • Agentic Workflows: Build autonomous AI agents using frameworks like LangChain or Crew.AI to automate repetitive communication tasks and social media monitoring.
  • Responsible AI & Governance
  • Ethics & Risk Management: Implement "Responsible AI" frameworks to prevent hallucinations, bias, or reputational damage in public-facing AI content.
  • Regulatory Compliance: Ensure all AI communication strategies align with emerging laws like the EU AI Act and local data privacy standards (GDPR).
  • Stakeholder Management & Value Realization
  • Bridge Building: Act as the primary link between technical data science teams and non-technical marketing/PR executives.
  • Change Management: Lead workshops to upskill client teams on AI literacy and "Human-in-the-loop" content verification.

Job Requirements : -

  • AI/ML Frameworks: Proficiency in Python, PyTorch/TensorFlow, and GenAI libraries (Hugging Face, OpenAI API).
  • Cloud Platforms: Hands-on experience with Azure AI, AWS SageMaker, or GCP Vertex AI.
  • LLMOps: Understanding of the lifecycle management of AI models, including monitoring and evaluation.
  • Professional Skills
  • Communication: Elite ability to translate complex technical "black box" concepts into strategic business narratives.
  • Consulting Experience: 3-–6 years of experience in management consulting or digital transformation projects.
  • Domain Knowledge: Deep understanding of the PR/Media landscape, including SEO, brand strategy, and crisis management.