Social Media Marketing Professional

 

• Role requires the candidate to implement a strategy that builds, curates promotes the social media properties of all clients

• Role requires the candidate to have platform expertise of Instagram, Facebook, Linkedin, Snapchat and Twitter (preferred)

• Role requires the candidate to translate the content strategy into a content calendar with content pieces using different media(posts, videos, reels, gifs, infographics etc.) so as to suit each platform as well as the audience

• Role requires candidate to ideate and write occasionally for brands social media and content platforms in collaboration with the content writers

• Role requires candidate to publish and amplify content organically for all clients

• Candidate should have an understanding of organic and paid social media promotions, execute and optimise campaigns for performance

• Role requires candidate to understand and work with the influencer network, right from identifying the ideal one for brands, liaising and delivering results with them

• Role requires the candidate to work with the agencies and other team members for creating graphics, videos, blogs and all other formats of content

• Role needs candidate to measure and improvise on all social media metrics for follower count and engagement levels.

• Role requires candidate to initiate tie-up s and associations to create digital properties for brands

RESPONSIBILITIES:

• Implement social media strategy

• Create original content ideas and circulate

• Provide data analysis and metric reporting for clients

KEY COMPETENCIES:

• Social Media Platforms knowledge

• Business Acumen

• Creative

• Understanding of advertising / promotions across social media platforms

• Networking / Relationship building

• Agency/vendor Management

• Process Oriented

• Meticulous