SEO Executive

• Develop strategic planning and modify existing based on the conversion by liaising with Sales Dept., Production Dept.
• Conduct surveys, Content Marketing, SEO, SEM, SMM, AdWords & any other strategies to bring Visitors and target Leads.
• understanding of Product Knowledge, Market & Competitors is mandatory
• Optimization knowledge is mandatory for Web Pages optimization (incl. blog, academy, research etc)
• Able to develop Content for Digital Marketing is mandatory.
• Market Knowledge for competitors & Keywords
• Authorship, meta data, schema & Rich snippets
• Built to be shared through social Networks
• Submit weekly/monthly Reports to Manager.
• Organize and oversees advertising/communication campaigns, exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication

• Hands-on experience in marketing lead generation tools with SEO and web traffic metrics
• Expertise in SEO, SEM, SMM & PPC platforms.
• Expertise in SEO on-page optimizations, SEO on-page checklist.
• Google Analytics, Google Console tools
• Proficient in MS Office and marketing software (e.g. CRM, Eclincher, Semrush&ahrefs)
• Familiarity with social media and web analytics (e.g. Web Trends, Google Analytics)
• Good understanding on marketing research techniques, data analysis and statistics methods
• Thorough knowledge of strategic planning principles and marketing best practices
• Editorial mindset with an ability to predict audience preferences
• Preparation and presentation of results from campaigns
• Excellent communication and people skills

Required Experience: Proven experience in the field-minimum of 2 years.
Required Qualification: Bachelor s or Master s in marketing, business administration or relevant discipline.
Department: Marketing & Digital - Digital Marketing
Work Schedule : Full Time (09:00 to 18:00), Monday - Saturday (except second Saturday).
Location: Chennai

• Conceiving and developing efficient and intuitive marketing strategies
• Organizing and oversees advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conducting market research and analysis to evaluate trends, brand awareness and competition ventures