We are looking for a highly skilled SEO and Content Marketing professional with hands-on expertise in link building, digital PR, guest posting, link insertions, and link exchanges.

The ideal candidate will have a proven record of driving domain authority growth, improving organic visibility, and automating SEO outreach processes using AI-powered tools.

You will work closely with the marketing and SEO team to build an authoritative online presence for our brand and clients through strategic, data-driven link acquisition and content promotion.

Key Responsibilities:

Link Building & Digital PR

Develop and execute white-hat link-building strategies (Guest posts, PR, link insertion, and partnerships).
Identify and reach out to authoritative blogs, publishers, and influencers for collaboration.
Manage ongoing link exchange programs and monitor link health regularly.
Build and maintain relationships with industry editors, bloggers, and journalists.

Content Marketing & Outreach

Plan and execute content marketing campaigns that attract natural backlinks.
Write and optimize outreach content, guest post titles, and PR pitches.
Collaborate with the content team to align topics with link-building goals and SEO strategy.

Automation & AI Integration

Implement AI-based outreach automation using tools like BuzzStream, Respona, Apollo, Lemlist, or Instantly.ai.
Utilize AI tools (ChatGPT, Jasper, SurferSEO, etc.) for content optimization, keyword ideation, and outreach personalization.
Create internal automations for contact discovery, pitch follow-ups, and reporting.

Competitor Research & Technical SEO

Perform in-depth competitor backlink analysis using Ahrefs, SEMrush, or SimilarWeb.
Identify high-authority referring domains and replicate their backlink strategy.
Conduct technical SEO audits (crawl issues, Core Web Vitals, canonical tags, schema, etc.).
Collaborate with the dev team to implement on-page and technical fixes.

Reporting & KPIs

Maintain link acquisition reports, track DR/DA growth, and monitor backlink quality.
Analyze link impact on keyword rankings and organic traffic.
Present monthly SEO growth and ROI reports to management.

Required Skills & Tools Expertise

Skills / Tools

SEO Tools Ahrefs, SEMrush, Screaming Frog, Google Search Console, GA4
AI & Automation ChatGPT, Jasper, SurferSEO, Respona, BuzzStream, Instantly.ai
Email Tools Lemlist, Apollo.io, Mailshake
Content SEO Keyword clustering, E-E-A-T optimization, topical authority
Technical SEO Schema, robots.txt, sitemaps, canonical, redirects, Core Web Vitals
Research & Reporting Excel/Sheets, Data Studio, SimilarWeb, Google Trends

Qualifications:

Bachelor s degree in Marketing, Communications, or a related field.
2 5 years of proven SEO/link-building/content marketing experience.
Strong understanding of AI workflows, data research, and outreach automation.
Proven record of building high-quality backlinks and improving domain authority.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

SEO - Content Marketing & Link Building Specialist

Job Description

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