SEO & Digital Marketing Specialist

Were building a D2C brand in a category nobody has educated yet. That means every customer discovery moment counts and most of them happen through search. Someone needs to own the SEO strategy, paid playbooks, and the data infrastructure that tells us whats working.

• SEO strategy and execution keyword research, on-page optimization, technical SEO, content pillars built to rank for the terms customers actually search.
• Paid performance marketing Google Ads, Meta Ads, Pinterest with clear ROAS targets and a testing framework that never stops iterating.
• Analytics and data storytelling dashboards, conversion funnel analysis, attribution translating clicks into decisions and decisions into scaling.
• The optimization engine A/B tests running, performance reports, monthly cycles of "what worked, what didnt, what we try next."

• 3-5 years in performance marketing and/or SEO for D2C, e-commerce, or consumer brands automotive experience is a strong plus.
• Deep hands-on experience with Google Analytics, GSC, paid platforms, and spreadsheets that tell the story.
• You know your LTV:CAC ratio by heart. You know why it matters. You know how to improve it.
• Growth mindset. Youre not running reports youre hunting for the next 20% improvement, and the one after that.