Sales Manager

Job Description: Domestic Sales - Saraswati Global Rugs

Position Title
Domestic Sales Executive / Assistant Manager / Manager (depending on experience)

Industry
Textile Manufacturing - Handmade Rugs & Carpets

Location
Jaipur / Pan-India (travel-based role)

About the Company
Saraswati Global Rugs is a leading Indian manufacturer of handmade rugs, known for its vertically integrated operations, strong artisan base, and presence across retail, hospitality, and commercial segments.

Role Overview
The Domestic Sales professional will be responsible for driving B2B and B2C sales within India, expanding dealer/distributor networks, and managing key accounts across retail, interior designers, architects, and institutional buyers.

Key Responsibilities
1. Sales & Business Development

• Develop and execute domestic sales strategy for rugs, carpets, and home dcor products
• Identify and onboard dealers, distributors, retailers, and channel partners
• Generate leads from:
• Interior designers & architects
• Hospitality (hotels, resorts)
• Real estate & builders
• Modern retail / e-commerce platforms
• Achieve monthly, quarterly, and annual sales targets

2. Channel Management (Textile Focus)

• Build strong relationships with:
• Multi-brand furniture stores
• Home dcor showrooms
• Carpet/rug wholesalers
• Manage secondary sales, inventory movement, and display visibility
• Support partners with catalogues, samples, and merchandising

3. Key Account Management

• Handle large domestic clients (retail chains, institutional buyers)
• Negotiate pricing, contracts, and bulk orders
• Coordinate with production/logistics for timely delivery

4. Product & Market Knowledge

• Understand product categories:
• Hand-knotted, hand-tufted, flat weave rugs
• Materials like wool, cotton, viscose, jute
• Track market trends in:
• Home decor
• Interior styling
• Pricing benchmarks in Indian rug market

5. Coordination & Operations

• Work closely with:
• Design team (custom orders)
• Production & QC teams
• Logistics & dispatch
• Ensure smooth order processing and customer satisfaction

6. Reporting & MIS

• Maintain sales pipeline and CRM
• Provide weekly/monthly sales reports
• Analyze territory performance and suggest improvements

Key Requirements
Education

• Bachelor's degree (MBA in Sales/Marketing preferred)

Experience

• 5 to 8+ years in:
• Textile / Carpet / Home Furnishing / Furniture industry
• B2B or channel sales

Skills Required

• Strong B2B sales & negotiation skills
• Knowledge of textile/home furnishing market
• Ability to manage distributors & dealer networks
• Good communication & presentation skills
• Willingness to travel extensively

Preferred Candidate Profile

• Experience in carpets, rugs, or home decor brands
• Existing network with interior designers / retailers
• Understanding of customization & design-led selling
• Exposure to premium/luxury product sales

KPIs (Textile Industry Specific)

• Sales volume (sq. ft. / units of rugs sold)
• Dealer/distributor onboarding
• Repeat business from key accounts
• Market penetration in assigned territory
• Collection & payment cycle