Razor Group
Overview
Razor Group is a global consumer holding company that acquires and scales e-commerce brands. They focus on brands with high growth potential on platforms like Amazon and other direct-to-consumer (DTC) channels. Razor Group leverages its operational expertise and technology platform to optimize marketing, supply chain, product development, and other key areas to drive growth and profitability.
About Us
Razor Group is a leading acquirer and operator of e-commerce businesses, specializing in scaling brands with established success on marketplaces like Amazon. They act as trusted partners for entrepreneurs seeking successful exits, ensuring their brands continue to thrive through Razor Group's global expertise and investment in long-term growth. By providing portfolio companies with resources and support, Razor Group empowers them to achieve their full potential. Razor Group's strategic approach involves identifying promising e-commerce brands with strong performance metrics and growth potential. Their team of experts then analyzes various factors, including sales data, customer reviews, and market trends, to determine the viability of an acquisition. Once acquired, Razor Group implements a comprehensive growth strategy tailored to each brand's specific needs. This includes optimizing product listings, expanding into new markets, improving supply chain efficiency, and enhancing customer service. Razor Group also leverages its data-driven insights to identify opportunities for product innovation and development. Furthermore, they are committed to sustainability and ethical business practices, ensuring that their portfolio companies operate responsibly. The company's mission is to build a portfolio of exceptional e-commerce brands that deliver value to customers and create long-term sustainable growth. Razor Group distinguishes itself through its operational excellence, data-driven decision-making, and commitment to fostering a collaborative environment with the original brand founders. This ensures a smooth transition and allows for the continued success of the acquired businesses. They focus not only on revenue growth but also on building strong brand equity and customer loyalty.
Vision
To become the leading global consumer holding company, building a portfolio of iconic e-commerce brands that delight customers worldwide.
Mission
To acquire and scale high-potential e-commerce brands, leveraging operational expertise and a technology platform to drive growth and profitability.
Headquarters
Gurgaon / Gurugram
Specialties & Industries
Open Positions
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