We are looking for a skilled Performance Marketing Specialist with 5-6 years of experience in digital strategy, campaign planning, and brand growth. The ideal candidate should have a strong understanding of social, search, and content marketing, along with expertise in analytics. This position is based in the SAMASTHA Group.

Roles and Responsibility

Develop and execute comprehensive performance marketing strategies to drive business growth.
Plan and manage multi-channel campaigns across social media, search engines, and content platforms.
Analyze campaign performance using data-driven insights to optimize future campaigns.
Collaborate with cross-functional teams to align marketing efforts with business objectives.
Stay up-to-date with industry trends and best practices in performance marketing.
Measure and report on campaign effectiveness, providing actionable recommendations.

Job Requirements

Strong understanding of digital marketing principles, including social, search, and content marketing.
Proven experience in campaign planning, execution, and analysis.
Expertise in analytics tools and platforms for measuring campaign effectiveness.
Excellent communication and collaboration skills to work with cross-functional teams.
Ability to think creatively and develop innovative marketing solutions.
Strong problem-solving skills to analyze complex data sets and provide actionable insights.

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Performance Marketing Specialist

Job Description

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