Experience
2 - 7 yrs
Job Location
Mumbai, India
Vacancy
1
Designation
Performing Marketing Associate
Job Type
Not specified
Job Description
- We are looking for a Performance Marketing Specialist with a strong background in paid media, specifically within eCommerce or D2C brands.
- The ideal candidate is a strategic thinker with hands-on expertise in running and optimizing campaigns across Google, Meta, and Bing, with deep knowledge of GA4.
Key Responsibilities
- Plan, execute, and scale performance marketing campaigns across Google Ads, Bing Ads, and Meta Ads
- Manage full-funnel strategy: media planning, campaign setup, optimization, and budget pacing
- Utilize GA4 and platform analytics to track performance, uncover insights, and optimize user journeys
- Work closely with the creative team to develop compelling, conversion-focused ad assets
- Present detailed weekly/monthly reports with key metrics, learnings, and actionable insights
Requirements
- 2--10 years of performance marketing experience, preferably with D2C or eCommerce brands
- Proven expertise in Google Ads (Search, Shopping, Performance Max), Meta Ads, and Bing Ads
- Solid understanding of GA4, attribution models, and audience segmentation
- Analytical mindset with a focus on ROI, CPC/CPA, and conversion rate optimization
- Creative flair for testing ad copy, visuals, and landing pages
No Referrers Available
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