Experience
3 - 4 yrs
Job Location
Chennai, India
Vacancy
1
Designation
Paid Media Specialist
Job Type
Not specified
Job Description
Key Responsibilities:
- Create and execute paid media strategies for Web3 projects.
- Run ads on crypto websites (CoinMarketCap, CoinGecko, DappRadar, etc.) and platforms like Google, Meta, X (Twitter), LinkedIn.
- Manage display ads, banner placements, and sponsored posts in crypto communities.
- Optimize campaigns to improve CTR, CPC, CAC, and ROI.
- Collaborate with content/design teams for creatives and landing pages.
- Track and report campaign performance weekly/monthly.
- Stay updated on crypto ad policies and compliance.
- Explore partnerships with crypto influencers, Telegram/Discord communities.
Requirements:
- 24 years in paid media marketing and Web3/Crypto.
- Hands-on experience with crypto ad networks and mainstream platforms.
- Strong knowledge of blockchain, DeFi, NFTs, and exchanges.
- Skilled in Google Ads, Meta Ads, Twitter Ads, and LinkedIn Ads.
- An analytical mindset with campaign tracking and reporting skills.
No Referrers Available
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