Job Description
About Certinal
Certinal is an enterprise SaaS platform that enables organizations to securely send, sign, track, and manage documents digitally. Our AI-powered eSignature and document workflow solutions help businesses automate approvals, streamline operations, and stay compliant with global digital signature regulations across 80+ countries.
Role Overview
We are looking for a Marketing Operations Specialist with 3-6 years of experience in a B2B SaaS product company. The ideal candidate should have hands-on experience managing marketing automation, CRM, campaign operations, reporting, and marketing technology platforms to drive lead generation and revenue growth.
Key Responsibilities
- Manage HubSpot Marketing Hub & Sales Hub.
- Build marketing automation workflows, lead scoring, and email nurture campaigns.
- Create dashboards and reports using Looker Studio and HubSpot.
- Manage GA4, Google Tag Manager, and campaign tracking.
- Maintain CRM hygiene, lead lifecycle, and lead routing.
- Support campaign reporting, attribution, and ROI analysis.
- Collaborate with Sales to improve MQL-to-SQL conversion.
- Manage ABM campaign operations and marketing reporting.
Requirements
- 3-6 years of Marketing Operations experience.
- Experience in a B2B SaaS product company.
- Strong hands-on experience with HubSpot, GA4, Google Tag Manager, and Looker Studio.
- Experience with marketing automation, CRM management, email marketing, and reporting.
- Knowledge of Google Ads, LinkedIn Ads, SQL, and ABM tools (6sense, Demand base, Factors.ai) is a plus.
- Strong analytical and problem-solving skills.
No Referrers Available
There are currently no referrers available for this job. You can still apply, will let you know once there is any referrer available.