Marketing Executive - Real Estate

Marketing Executive Real Estate (India)

Mumbai / Project Location | Developer Side

We are a real estate developer with active residential projects in India and are looking for a hands-on Marketing Manager to independently own and execute project-level marketing with a strong focus on lead quality, broker enablement, site visits, and sales conversion.

This is a developer-side execution role. The Marketing Manager is expected to be personally hands-on with digital campaigns, with agencies supporting production and scale not decision-making.

Role Overview

The Marketing Executive will assist in managing end-to-end marketing execution for residential real estate projects, working closely with senior management, sales, and CRM teams to support inventory absorption and bookings.

This role requires direct involvement in digital campaign setup, optimisation, and performance tracking, not just agency coordination.

Key Responsibilities

Project Marketing & Launch Execution

• Own end-to-end marketing execution for assigned residential projects.
• Assist to Plan and execute pre-launch, soft launch, and ongoing sales campaigns.
• Prepare and manage all sales enablement materials:
• Brochures
• Pitch decks
• Unit layouts
• Price sheets
• FAQs and campaign collaterals

Digital & Performance Marketing

• Assist in managing and optimise digital performance campaigns across:
• Google Ads
• Meta (Facebook / Instagram)
• Indian property portals (99acres, Magicbricks, Housing, etc.)

• Develop broker marketing kits, WhatsApp creatives, and channel collaterals.
• Support broker activations, site visits, and channel partner initiatives.
• Maintain tight alignment with channel partners on inventory focus and messaging.
• Ensure compliance with RERA advertising guidelines.

Offline & On-Ground Marketing (India Context)

• Coordinate site branding, hoardings, local activations, and print materials.
• Manage vendors for printing, fabrication, and on-site branding.
• Ensure offline spends are measured, justified, and outcome-driven.

Experience & Profile

• 2 to 3 years of marketing experience.
• Hands-on experience running digital performance campaigns (not only managing agencies).

Preferred Skills & Tools

Comfortable using Canva for basic creative edits, resizing, and WhatsApp creatives.

Strong comfort with Google Ads and Meta Ads dashboards.

Ability to work with data, dashboards, and reports to drive decisions.

Reporting Line

• Reports to Manager Marketing
• Works closely with Sales and CRM teams.

Interested candidates kindly share your CV at Careers@raveshiarealty.com