Marketing & Lead Generation

• Bachelors/Masters degree in Business Administration, Marketing, IT, or a related field. MBA in Marketing/Sales/Strategy preferred.
• 78+ years of experience in SaaS, IT Software, B2B Sales, or Technology Sales.
• Proven track record of driving revenue growth and scaling sales in SaaS/IT Software organizations.
• Strong understanding of SaaS business models, subscription-based sales, cloud technologies, and software solutions.
• Experience managing and building high-performing sales and marketing teams.
• Strong experience in B2B sales, inside sales, consultative selling, and enterprise/SME/startup customer acquisition.
• Excellent communication, presentation, negotiation, and stakeholder management skills.
• Knowledge of digital marketing tools, marketing automation platforms, and lead generation strategies.
• Strong analytical, strategic thinking, and problem-solving abilities.
• Ability to work independently, manage sales targets, and deliver business growth objectives.

• Develop and execute the companys sales strategy aligned with business goals and revenue targets.
• Identify new market opportunities, verticals, and geographic expansion initiatives.
• Develop channel partner, reseller, and alliance programs to accelerate growth.
• Monitor sales performance and implement corrective actions to achieve targets.
• Build and maintain strong relationships with clients and key stakeholders.
• Drive customer acquisition, retention, upselling, and cross-selling initiatives.
• Schedule and conduct product demonstrations and presentations.
• Coordinate with product and customer success teams to ensure smooth onboarding.
• Identify and generate qualified leads through outbound and inbound channels.
• Conduct prospecting activities including cold calling, email outreach, LinkedIn networking, and referrals.
• Manage the end-to-end sales cycle from lead generation to contract closure.
• Achieve monthly, quarterly, and annual sales targets.

• Develop and implement integrated marketing strategies to support business growth.
• Analyze market trends, customer insights, and competitor activities to refine go-to-market strategies.
• Plan and execute digital marketing campaigns, content marketing, SEO, SEM, social media, webinars, events, industry campaigns and marketing automation initiatives for demand generation & lead generation.
• Oversee website optimization, inbound marketing, and customer engagement programs.
• Create marketing collateral including brochures, presentations, case studies, and newsletters.
• Track campaign performance and provide regular reports.
• Conduct market research and competitor analysis.
• Assist in brand-building and awareness campaigns.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.