Main responsabilities

Conduct market research to identify and qualify potential customers for the company s products and services.
Contribute to the creation, segmentation, and maintenance of the global contact database.
Communicate with clients and prospects to promote company products, services, and participation in industry events.
Create and edit compelling editorial and promotional content, including press releases, articles, and newsletters.
Promote company products and expertise within the trade and technical press.
Collaborate in the design and production of promotional materials (brochures, advertisements, websites, posters, etc.).
Maintain and update content across the company s websites and digital platforms.
Review and validate product documentation and other communication materials for accuracy and consistency.
Support various internal and external communication projects and perform related administrative tasks.
Ensure adherence to the company s quality system procedures and standards.

General Qualifications

Master s degree in Engineering, with interests and skills in marketing and communications.
Minimum of 5 years of experience in a similar marketing and communications role, preferably within the technology or industrial sectors.
Ability to understand and communicate complex technical concepts to varied audiences in a perfect English (proficiency in other languages is an asset).
Experience managing online campaigns and SEO best practices (Google Ads, LinkedIn Ads, etc.).
Strong analytical mindset to measure campaign performance and recommend improvements (Google Analytics, SEO tools, etc.).
Strong interpersonal skills and ability to collaborate effectively in an international environment or with cross-cultural teams.
Proven ability to manage multiple priorities and meet tight deadlines.
Demonstrated creativity, initiative, and strategic thinking

Marketing and Communications Expert

Job Description