Manager - Strategy

Location:

Bangalore

Experience:

3-6 years, with 2+ years in Fintech/lending (preferably Portfolio management)

About the role:

We are looking for Portfolio manager to manager paylater portfolio within Transactional Credit vertical of PayU Finance. This would include management of both in house paylater brand - Lazypay and merchant partnership whitelabel paylater programs. The scope of the role would be:

1. Driving engagement, spends and portfolio health across these programs

1. Leading the strategic effort to cross-sell and migrate whitelabled program users to in-house Lazypay paylater

Key responsibilities:

1. Portfolio Management Growth

1. Own engagement, activation and spends metrics across Lazypay BNPL and other whitelabel programs; build cohort, vintage and RFM-style analyses to identify growth and risk pockets

1. Design and run programs to lift transacting user %, frequency and ticket size offers, limit management, category unlocks, nudges and lifecycle campaigns

1. Track program-level PL drivers and figure out initiatives to drive profitability

1. Partner with Risk, Collections, Product and the merchant-facing teams to balance growth with portfolio quality

1. Support onboarding of 2 3 new partner programs this year defining success metrics, monitoring ramp-up, and feeding learnings back into portfolio strategy.

1. Whitelabel-to-Lazypay Platform Migration

1. Lead the initiative to bring existing whitelabel users onto the Lazypay platform, leveraging their existing KYC to enable a simplified, high-conversion onboarding flow

1. Build the customer identification and prioritization logic (dedup, segmentation, propensity to activate) across programs

1. Design merchant-independent activation strategies

1. Define and pilot incentive structures (offers, limit bumps, cashback) to drive first transaction on Lazypay post-migration

1. Build the measurement framework (funnel from eligible base outreach install activation repeat spends)

What we are looking for

• Strong analytical foundation: comfort with SQL, Excel and Python: able to independently pull, structure and interpret large transaction/customer datasets.

• Portfolio / growth experience: prior exposure to lending, BNPL, cards, payments or subscription businesses where engagement and portfolio quality were tracked and actioned.

• Program / project management: ability to run multi-stakeholder initiatives end-to-end from problem framing to pilot to scale with minimal hand-holding

• A person with bias for execution, can run multiple experiments

• Good to have: Cross-functional influence: experience working with Risk, Compliance, Product, Tech and Collections; comfortable navigating ambiguity