Manager - Marketing Video Production

Job Title: Manager - Marketing Video Production

Location: Mumbai

Daskalos, a strategic initiative of Emeritus, pioneers transnational education in India by helping leading global universities establish joint campuses under the evolving Indian regulatory framework. With over 15 institutions in advanced discussions, Daskalos is shaping the next chapter in global higher education.

The Opportunity

We are looking for an experienced Marketing Video Manager to lead the development and execution of compelling video content that enhances product visibility, engages target audiences, and drives business growth.

Collaborating closely with cross-functional teams, you will own the end-to-end marketing video production process, ensuring that all video assets align with partner university brand standards and marketing goals.

Role and Responsibilities:

• Craft and implement a comprehensive video content strategy that supports brand awareness, lead generation, and conversion objectives.
• Defining visual storytelling approaches, and ensuring brand consistency across all video formats and platforms.
• Collaborating / Write engaging, brand-aligned video scripts and develop detailed storyboards for a variety of video types, including promotional content, testimonials, and thought leadership.
• Manage the entire video production lifecycle, from pre-production planning and remote shoot management to post-production and final delivery, ensuring quality and adherence to deadlines.
• Collaborate with external production partners, agencies, and freelancers, overseeing project execution and ensuring alignment with creative vision and brand standards.
• Work closely with marketing and performance teams to adapt and optimize video content for various channels (website, social media, paid ads) to maximize impact and reach.
• Monitor and analyze video performance metrics to extract insights, inform content strategy, and enhance future video initiatives.
• Define and streamline video production processes, ensuring scalability, efficiency, and consistency in project execution.
• Utilize AI-powered tools to streamline video editing, automate captioning, and enhance post-production efficiency.

Skills and Qualifications:

• Bachelors degree in marketing, communications, film production, or a related field.
• 6+ years of experience in video production, content marketing, or a similar role, with 3+ years of managing video workflows.
• Proven expertise in developing high-impact video content for diverse marketing goals, including product marketing, and customer education.
• Strong scriptwriting and storytelling abilities, with a deep understanding of narrative structures and brand voice.
• Hands-on experience managing end-to-end video production, including pre-production planning, shoot coordination, and post-production processes.
• Excellent project management skills with the ability to manage multiple video projects simultaneously while maintaining attention to detail.
• Strong collaboration skills with the ability to influence and align cross-functional teams, including creative, performance, and product marketing teams.
• Familiarity with video performance analytics and optimization strategies for different digital platforms (YouTube, LinkedIn, Facebook, Instagram, etc.).
• Experience with AI-powered video tools (such as Descript, Canva, Pictory, or Synthesia) to improve video production efficiency and enhance content personalization.
• Passion for storytelling, creativity, and innovation in video marketing.
• Experience working in a high-growth, fast-paced environment is desirable.
• Flexibility to work across multiple time zones as part of a globally distributed team.

Emeritus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.