Experience
8 - 10 yrs
Job Location
Bengaluru, India
Vacancy
1
Designation
Design Lead
Job Type
Not specified
Job Description
Lead Design Role Overview
You ll shape the visual language of Glance AI across campaigns, platforms, and markets. As a core creative partner, you ll translate ideas, trends, and strategy into high-impact visual storytelling spanning social, digital experiences, and large-scale brand campaigns. With a strong pulse on pop culture and consumer behavior, especially in the US, your work will help define how Glance AI shows up visually in the world.
Key Responsibilities - Visual Design & Craft: Lead design execution across integrated campaigns, with a strong focus on digital and social-first formats.
Campaign Development: Collaborate closely with copy, art direction, motion, and strategy teams to bring concept-driven, visually bold campaigns to life.
Trendspotting & Pop Culture: Stay ahead of cultural shifts across fashion, tech, internet culture, and American pop culture; translate trends into fresh, relevant visual expressions for the brand.
Social-First Design: Own visual systems and assets for social media designing content that drives engagement, conversation, and cultural relevance.
Multi-Format Execution: Design across formats including static posts, carousels, stories, films, short-form video, presentations, and brand assets.
Global Lens: Contribute to campaigns for international markets, with a strong understanding of US audiences while maintaining global consistency.
AI & Innovation: Explore and experiment with AI-powered tools and new design technologies to create faster, smarter, and more innovative visual solutions.
Collaboration & Ownership: Partner with creative leads and cross-functional teams, thriving in a fast-paced start-up environment where ideas move quickly from concept to execution.
- 5 8 years of experience in graphic design as a core craft, with exposure to agency and/or in-house brand teams.
A strong portfolio demonstrating concept-led visual thinking, campaign work, and social-first design.
Experience in fashion, lifestyle, or tech categories is a strong plus.
Proven ability to design for digital platforms and motion/video-led content .
Deep interest in American pop culture and the ability to design for US consumer sensibilities.
Experience creating for global or multi-market audiences is a bonus.
A collaborative, proactive designer who adapts quickly and takes ownership.
Comfort experimenting with or integrating AI tools into the design process.
- Be part of one of the most dynamic and creatively ambitious teams in the AI + content discovery space.
Play a key role in shaping the global visual identity of a fast-scaling brand.
Work at the intersection of design, technology, and culture .
Thrive in a start-up environment that values bold thinking, speed, and collaboration.
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