Junior Copywriter

Key Responsibilities

• Write engaging content for social media, performance marketing campaigns, blogs, website pages, emailers, and WhatsApp communications.
• Develop scripts for reels, short-form videos, product videos, and brand campaigns.
• Create SEO-friendly blogs to improve organic visibility and brand awareness.
• Research industry trends, consumer insights, and social media trends to produce relevant content.
• Maintain a consistent brand tone across all communication channels.
• Collaborate with designers, marketers, and content strategists to execute campaigns.
• Proofread and edit content for accuracy, clarity, and consistency.

Requirements

• Bachelor's degree in English, Journalism, Mass Communication, Marketing, or a related field.
• 1-2 years of experience in content writing, copywriting, or relevant internships.
• Strong writing, editing, and creative storytelling skills.
• Basic understanding of SEO, content marketing, and social media platforms.
• Interest in fashion, apparel, lifestyle, or consumer brands.
• Familiarity with Google Docs, MS Office, and AI-assisted writing tools is an advantage.
• Portfolio of blogs, social media content, scripts, or writing samples preferred.