Experience
6 - 10 yrs
Job Location
India
Vacancy
1
Designation
Digital Marketing Manager
Job Type
Not specified
Job Description
Skillset requirements for the Role:
- Thorough understanding of digital marketing concepts.
- In-depth Knowledge of SEO Process/Search Engines
- Hands-on experience handling SEO projects independently and as a team.
- Hands on experience handling Google Ads/PPC campaigns independently and as a team.
- Sound Knowledge of Social Media. Hands on experience handling social media projects independently and as a team (both organic and inorganic (paid)).
- Sound knowledge of Google Analytics (knowledge of any other analytics tools like Omniture etc. will be an added advantage)
- Sound Knowledge of ORM
- Good command over written and spoken English. Excellent communication skills required.
- Updated about the latest trends and developments in the digital marketing landscape.
- Good knowledge of content marketing
- Sound Knowledge of Technical SEO
- Basic knowledge of CMS, coding, web design/development terminologies.
- Good knowledge of UX
- Knowledge of email marketing will be an added advantage
- Account management experience will be an added advantage.
- The candidate should be Google certified Adword Analytics LinkedIn
- Digital Marketing Certificate, PCM Digital Marketing Certification,Facebook Blueprint Certifications, Google Ads Marketing Certification, YouTube Certification and Google Analytics Certification.
Should be able to :
- Devise integrated digital marketing strategies
- Devise SEO strategies.
- Devise Social Media strategies
- Manage/oversee multiple projects and give inputs to the teams to work better and deliver results.
- Do SEO Auditing of websites
- Do Content Planning w.r.t SEO requirements
- Be the account manager for the digital projects, manage clients and ensure client satisfaction.
- Create analytics reports
- Coordinate with the sales team to create digital marketing, seo, social media proposals.
- Create pitches for potential clients and business
- Handle a team or multiple teams.
- Coordinate with writers, web designers and developers and give briefs related to the projects.
- Work in a fast-paced environment and multi-task.
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