Digital Marketing Manager

Key Responsibilities

• Develop and implement digital marketing strategies for KLRs products and business divisions.
• Plan and execute digital campaigns across various online platforms to generate brand visibility and customer engagement.
• Manage and monitor the company’s social media platforms, including content planning, publishing, and performance tracking.
• Coordinate and organize participation in industry exhibitions, trade shows, conferences, and business events.
• Act as a bridge between the Sales and Marketing teams to ensure alignment of marketing activities with business objectives and sales targets.
• Work closely with regional sales teams to create product promotions, customer engagement campaigns, and lead-generation activities.
• Manage website content updates and improve digital presence through SEO and other marketing initiatives.
• Develop marketing collateral such as brochures, presentations, videos, and promotional materials for products and events.
• Monitor digital marketing performance metrics and submit periodic reports to management.
• Identify new digital marketing opportunities to enhance market reach and brand positioning.
• Coordinate with external agencies, media partners, and event organizers whenever required.

Desired Skills

• Strong understanding of Digital Marketing tools and platforms.
• Experience in social media management and brand communication.
• Knowledge of SEO, Google Ads, LinkedIn Marketing, and email marketing campaigns.
• Excellent communication and coordination skills.
• Event management and exhibition planning experience will be an added advantage.
• Ability to work collaboratively with cross-functional teams.
• Creative mindset with strong organizational and analytical abilities.

Eligibility Criteria

• Any Bachelor’s Degree.
• Minimum 5 years of experience in Digital Marketing and Brand Management.
• Experience in industrial products, manufacturing, mining, infrastructure, or B2B marketing will be preferred.

What We Offer

• Opportunity to work with a growing industrial brand with PAN India presence.
• Exposure to national-level industry exhibitions and business events.
• Dynamic and collaborative work environment.
• Career growth opportunities in sales and marketing leadership functions.