Digital Marketing Manager

Job Summary

We are looking for an experienced and result-oriented Digital Marketing Head to lead our complete digital marketing function. The candidate will be responsible for developing and executing digital marketing strategies, managing team performance, generating leads, improving online visibility, and driving measurable business growth.

The person will lead and manage SEO, Paid Ads, Social Media and Digital Marketing Interns.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business objectives.
• Lead, manage, mentor and monitor the performance of the SEO, Paid Ads, Social Media and Intern teams.
• Plan and monitor SEO strategies to improve organic rankings, website traffic and lead generation.
• Manage and optimize Google Ads, Meta Ads and other paid campaigns.
• Develop and implement effective social media strategies.
• Monitor campaign performance, ROI, leads and conversions.
• Set KPIs and targets for team members and regularly track performance.
• Analyse marketing data and prepare performance reports.
• Identify new digital marketing opportunities, trends and growth channels.
• Coordinate with Sales, Design, Development and Content teams.
• Ensure timely execution of campaigns and marketing activities.
• Stay updated with the latest developments in SEO, Google Ads, Meta Ads, AI and Digital Marketing.
• Take complete ownership of the company's overall digital marketing performance.

Required Skills & Qualifications

• Minimum 6 years of experience in Digital Marketing.
• Proven experience in team handling and leadership.
• Strong knowledge of SEO, Google Ads, Meta Ads and Social Media Marketing.
• Experience in lead generation and performance marketing.
• Strong analytical, strategic and problem-solving skills.
• Ability to set targets, monitor team performance and improve productivity.
• Excellent English communication skills written and verbal.
• Good presentation and reporting skills.
• Ability to work independently and take ownership.
• Experience in a Digital Marketing Agency or IT company will be an advantage.

Who We Are Looking For

We are looking for a Digital Marketing professional who can lead the complete digital marketing team, make strategic decisions, mentor team members and deliver measurable results in terms of leads, conversions, traffic and revenue growth.