Digital Marketing Executive

Skill Sets:

• Basic understanding of Digital Marketing fundamentals.
• Familiarity SEO/AEO/GEO Activities, Social Media Marketing and Email Marketing, .
• Good written and verbal communication skills.
• Strong research and analytical skills.
• Creative mindset with attention to detail.
• Eagerness to learn, adapt, and take ownership of new responsibilities.
• Basic knowledge of tools such as Canva, Google Workspace, CRM and AI tools will be an added advantage.

Responsibilities:

• Assist in planning and executing digital marketing campaigns across multiple channels.
• Coordinate social media activities, including scheduling posts, monitoring engagement, and interacting with online audiences.
• Schedule posts and interact with online followers.
• Track and research short-form content trends across platforms such as Instagram, YouTube Shorts, and LinkedIn.
• Support SEO/AEO/GEO activities, including keyword research, content optimization, and website updates.
• Conduct competitor, industry, and market research and prepare summary reports.
• Create and edit short-form marketing content for blogs, social media, newsletters, and other digital channels.
• Monitor campaign performance and help prepare weekly/monthly marketing reports.
• Collaborate with internal teams to ensure timely execution of marketing initiatives.