Digital Marketing Executive

Role & responsibilities

• Manage AdSocial.ais LinkedIn, Instagram, and social media content calendar.
• Coordinate with internal teams to create and publish posts, case studies, and client results.
• Identify and build partnerships with brands, agencies, creators, and service providers.
• Manage partner outreach, follow-ups, meetings, and lead tracking.
• Coordinate blogs, website content, SEO, and Answer Engine Optimisation activities.
• Collect and publish client testimonials, reviews, case studies, and referrals.
• Maintain referral and partnership trackers.
• Coordinate the creation and sharing of client invoices.
• Track due dates and professionally follow up with clients for pending payments.
• Coordinate with the finance team to update payments in Zoho Books.

Skills Required

• Strong written and verbal communication.
• Good relationship-building and follow-up skills.
• Understanding of social media, content marketing, SEO, and AEO.
• Comfortable communicating with clients and partners.
• Strong organisational and coordination skills.
• Working knowledge of Google Sheets, Canva, and presentation tools.

Preferred candidate profile

• 02 years of experience in business development, partnerships, content, marketing, or client servicing.
• Experience in a marketing agency, SaaS company, or D2C ecosystem is preferred.
• Familiarity with Zoho CRM, Zoho Books, WordPress, Shopify, or similar tools is an advantage.