Experience
1 - 6 yrs
Job Location
India
Vacancy
1
Designation
Digital Marketing Executive
Job Type
Not specified
Job Description
- Establishes strategic online marketing campaigns to achieve corporate/clients objectives for products and services
- Develops and executes comprehensive marketing plans and programs, both short and long range, to support sales and revenue objectives of the organization and its clients
- Researches, analyzes, and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
- Plans and oversees advertising and promotion activities including, online and electronic media
- BCA Any Specialization, B.A Any Specialization, B.tech/B.E. Any Specialization
Preferred Skills
- Develops and executes online marketing campaigns for clients and the organization including email marketing and SEM (paid search)
- Recommends and assists with updates to company and client websites to increase overall website effectiveness and SEO by monitoring and testing campaigns to optimize effectiveness and ensure ROI.
- Creates, implements and monitors SEO and PPC strategy to drive traffic and conversation rates Monitors competitive products and marketing activities.
- Analyze campaigns and identify trends to optimize the campaigns to produce the maximum ROI for the company and its clients.
- Researches and evaluates market and adjust to new trends to meet changing market and competitive conditions.
- Implement all tracking mechanisms on websites and monitor website analytics and online conversations