comScore
Overview
comScore is a cross-platform measurement company that analyzes digital audience, brand, and advertising data. They provide insights into consumer behavior across various platforms, including desktop, mobile, and over-the-top (OTT) devices. Their services help businesses understand their audiences, optimize their marketing strategies, and measure the effectiveness of their advertising campaigns. comScore's data and analytics are used by media companies, advertisers, and agencies to make informed decisions about content, advertising, and audience engagement.
About Us
Comscore is a trusted partner, enabling confident media planning, transaction, and evaluation across all platforms. Leveraging a comprehensive data footprint encompassing digital, linear TV, over-the-top (OTT), and theatrical viewership, Comscore empowers both media buyers and sellers. This rich intelligence allows them to accurately quantify multi-screen behavior, leading to informed and strategic business decisions. As a proven leader in measuring digital and TV audiences, as well as advertising effectiveness at scale, Comscore is emerging as the industry's premier third-party source. The company provides reliable and comprehensive cross-platform measurement, offering unparalleled insights into audience engagement and advertising performance across the increasingly complex media landscape. Comscore's commitment to accuracy and comprehensiveness makes it an indispensable resource for businesses navigating the evolving world of media consumption. By providing a unified view of audience behavior, Comscore enables its partners to optimize their strategies, maximize their ROI, and achieve their business objectives with greater certainty.
Vision
To create a digital future where media is planned, transacted, and evaluated with confidence.
Mission
To be the leading cross-platform measurement company, providing trusted and actionable insights into consumer behavior across all screens.
Headquarters
Pune
Specialties & Industries
Open Positions
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