Business Development Officer

The Business Development Officer (BDO) plays a crucial role in expanding our retail network, driving adoption of nurture.retail app, and strengthening the companys presence across rural and semi-urban markets. This role demands strong market understanding, relationship-building skills, and the ability to execute field-level sales and distribution strategies effectively.

BDOs act as the frontline ambassadors of the company, ensuring retailer activation, ongoing engagement, and achievement of key sales & growth metrics.

Roles & Responsibilities:

• Identify and develop new business opportunities in assigned regions.
• Generate leads and build a strong sales pipeline.
• Conduct client meetings, presentations, and follow-ups for business conversion.
• Build and maintain long-term relationships with clients, partners, and stakeholders.
• Execute business development strategies to achieve revenue and growth targets.
• Conduct field visits and market research to identify potential opportunities.
• Collaborate with internal teams for smooth onboarding and client service.
• Maintain daily reports, MIS, and sales activity tracking.
• Represent the company in meetings, business discussions, and field interactions.
• Monitor competitor activities and market trends to support business planning.

Key Requirements:

• Minimum 2 years of experience in Business Development / Sales / B2B Sales.
• Bachelors degree in any discipline.
• Strong communication, negotiation, and interpersonal skills.
• Proven ability to generate leads and convert them into business opportunities.
• Experience in client handling, meetings, and relationship management.
• Willingness to travel for field work and client visits.

Preferred (Good to Have):

• Experience in Agri-Tech, Agriculture, or related industry.
• Experience in field sales.

Key Skills:

• Retail Sales Support
• Communication & Presentation Skills
• App Demonstration
• Market Research
• Customer Relationship Management

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