Experience
3 - 5 yrs
Job Location
India
Vacancy
1
Designation
Area Retail Manager
Job Type
Not specified
Job Description
Job Title: Area Manager
Location:Mumbai
Job Type: Full-Time
Department: Retail
Job Summary:
Area Manager Role Summary
We are looking for a high-impact Area Manager to drive store performance, lead conversion, and team productivity across multiple retail stores. The role blends strong sales leadership with data-driven decision-making and AI-enabled execution, including call quality optimization and agentic AI systems.
Scope
Manages an Area of Stores in a region
Leads 40-60 Sales Reps & Team Supervisors
For Areas under 5 stores, directly leads Sales Reps
Leverages Agentic AI systems to augment decision-making, monitoring, and execution at scale
Core Objectives
Drive and optimize demand funnel: Lead Gen Footfall Qualified Lead Order Pre-Delivery Relationship Excellence
Improve AOV, Basket Size
Ensure SOP & Retail Playbook adherence
Maximize per store & per rep productivity
Execute pilot projects & local activations aggressively
Partner with HRBP for hiring, staffing, scouting, referrals and retention, Coach and mentor teams within the region continually.
Continuously optimize calling funnel using AI-driven call quality insights and behavioral signals
Key Responsibilities:
- Own end-to-end funnel: Lead Footfall Qualified Lead Order
- Drive AOV, basket size, and reduce cancellations
- Improve store-level and rep-level conversion rates
Team Leadership
- Manage, coach, and scale a team of 30 40 reps
- Build promotion pipelines & performance culture
- Manage hiring, churn, and staffing with HRBP
AI-Led Execution
Leverage AI tools for:
- Call quality analysis & conversion improvement
- Lead prioritization & routing
- Performance monitoring & anomaly detection
Act on AI-generated insights for:
- Funnel leakages
- Rep coaching opportunities
- Customer behavior trends
Calling Funnel Optimization
Analyze call recordings & AI-generated scores
Improve:
Opening pitchNeed discoveryObjection handlingClosing & CTA
Identify high-conversion call patterns & replicate them across teams
Operations & Execution
- Monthly business reviews (store-level deep dives)
- Ensure SOP & Retail Playbook adherence
- Execute pilots, activations & local experiments
- Manage budgets & ROI tracking
Qualifications:
- 3 5 years in retail sales / inside sales / multi-store operations and LFR
- Experience managing large frontline teams
- Strong understanding of sales funnels & conversions
Data-driven decision making
- Strong coaching & feedback skills
- High ownership & execution bias
- Comfort working with dashboards, SQL/BI tools (good to have)
AI & Future-Ready Skills (Preferred)
- Experience using AI tools for sales or operations
- Understanding of call analytics / CRM systems
- Ability to translate insights into action
No Referrers Available
There are currently no referrers available for this job. You can still apply, will let you know once there is any referrer available.
